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Triller - 2 Mahi de Silva - 2 Julius - 1 Michael Green - 1 Trump - 1 Trump's TikTok - 1 isn't - 1 we're - 1
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5 mentions found


☆ Triller has pitched its app as a TikTok replacement, but says it won't try to generate revenue directly from its namesake product
  + stars: | 2023-08-25 | by ( Dan Whateley | ) www.businessinsider.com   time to read: +5 min
Triller said it won't try to generate revenue directly in the short-video app it was named after. The company does not perceive the Triller app as core to how it makes money, Green told Insider. Triller will therefore book costs tied to the Triller app as sales, marketing, general, or administrative expenses rather than as a cost of revenue, it wrote in its securities filing. These costs could include paying talent and influencers to drive adoption of the Triller app, or paying to license music for the app as a brand-building tool, it wrote. In 2022, Triller said it grew overall revenue by roughly 80% year over year to $47.7 million.
Persons: Triller, Julius, Michael Green, Trump, Trump's TikTok, Mahi de Silva, isn't, we're, I'm, it's, Green, FITE Organizations: Tech, New York Stock Exchange Locations: Beijing
☆ TikTok challenger backpedals into public arena
  + stars: | 2023-08-21 | by ( Anita Ramaswamy | ) www.reuters.com   time to read: +3 min
Acquire Licensing RightsNEW YORK, Aug 21 (Reuters Breakingviews) - A celebrity-studded video app is fighting to contend in the public arena. The Triller app, started in 2015, runs a TikTok-like feed, but it has backed away from the battle. Brands generated most of Triller’s $48 million in revenue last year, but recent acquisitions have fueled much of the latest growth. Details are scant on Triller’s user count beyond the 550 million accounts it says it has signed up since inception. Follow @AnitaRamaswamy on TwitterCONTEXT NEWSVideo-sharing app Triller said on Aug. 2 that it plans to pursue a direct listing of its shares on the New York Stock Exchange.
Persons: Triller, Snoop Dogg, Mike Tyson, Charli, Mahi de Silva, Swizz Beatz, Timbaland, Black, Jeffrey Goldfarb, Sharon Lam Organizations: Reuters, New York Stock, Walmart, Facebook, Meta, Apple, Google, New York Stock Exchange, SeaChange International, Thomson Locations: New York, U.S
☆ Triller missed its target for going public again, as it waits for the SEC to OK its confidential filing
  + stars: | 2023-01-10 | by ( Dan Whateley | ) www.businessinsider.com   time to read: +9 min
Triller is in a holding pattern on its path to becoming a public company. A spokesperson said that once its registration statement is declared effective, it will make the filing public for the required time ahead of its public listing. The long slog toward becoming a public company as lawsuits pile upTriller has been pursuing a public offering for over a year. In December 2021, Triller announced it instead planned to go public via a reverse merger with the video-tech company Seachange International. "After much deliberation, Triller has determined that the best course of action is a direct listing for Triller."
☆ Triller is planning to go public in a few weeks despite removing major-label music from its app
  + stars: | 2022-12-05 | by ( Dan Whateley | ) www.businessinsider.com   time to read: +6 min
The update comes as the company removed last week the song catalogs of major labels from its video app. In 2020, Triller partnered with Billboard to publish weekly "Top Triller US" and "Top Triller Global" charts. In its statement to Insider, Triller suggested that removing music from major labels could help save the company money. The Triller app remains just one piece of the company's overall business. Triller even invoked TikTok in its statement about its decision to remove the catalogs of major music labels, writing that, "TikTok and the labels have aligned so closely."
☆ EXCLUSIVE Short-video company Triller launches metaverse platform
  + stars: | 2022-10-17 | by ( Dawn Chmielewski | ) www.reuters.com   time to read: +4 min
Oct 17 (Reuters) - Short-video platform Triller Inc is the latest company to stake its claim in the metaverse with the launch Monday of a new platform called Metaverz. The virtual performance is one of 2,000 events Triller and its subsidiaries plan to host in the next year, a majority of which will happen in the real world and in Metaverz. The Triller video sharing app launched in its current form in October 2019, and has looked to take on larger rival TikTok. Triller recently raised $310 million from Global Emerging Markets, a Luxembourg-based private investment group, in anticipation of going public as soon as next month. Triller CEO Mahi de Silva said the company is losing money, but expects to cross into profitability by 2023.
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